Exhibition Print
Printed items are essential for creating a strong, professional presence at exhibitions and conferences. In busy event environments where attention is limited and competition is high, well-designed printed materials help attract visitors, communicate key messages quickly and reinforce brand identity. Below is a breakdown of three key exhibition essentials: personalised badges, branded lanyards, and printed tablecloths.
Printed Personalised Badges
Personalised badges are worn by staff, exhibitors, speakers and sometimes delegates to clearly identify individuals and their organisation.
What they are:
- Name badges displaying staff name, job title and company logo
- Printed on materials such as laminated card, plastic or metal
- Can include QR codes, barcodes or event-specific information
- Available in various shapes, sizes and finishes
Best use and where they are used:
- Registration desks at the entrance of exhibitions and conferences
- Staff identification on exhibition stands
- Speaker identification on stage or panel events
- Delegate identification for networking areas
How they help marketing and branding:
- Increase trust and professionalism at first contact
- Make staff easily identifiable for better engagement
- Reinforce brand identity through consistent logo and colour use
- Improve networking by making names and roles visible
- Support follow-up marketing by making contacts more memorable
Branded Lanyards
Lanyards are worn around the neck to hold badges, passes or access cards, making them one of the most visible branded items at any event.
What they are:
- Neck straps designed to hold ID badges or passes
- Printed using full-colour sublimation for high-impact branding
- Available in materials such as polyester, woven fabric, or satin
- Can include safety breakaway clips and metal/plastic attachments
Best use and where they are used:
- Distributed at registration points at conferences and trade shows
- Worn throughout exhibitions, seminars and corporate events
- Used for staff, delegates, exhibitors, and VIP guests
- Ideal for multi-day events requiring visible identification
How they help marketing and branding:
- Provide continuous brand exposure throughout the event
- Turn every wearer into a walking brand ambassador
- Increase brand recognition through repeated visibility
- Enhance professionalism and organisation of your business
- Extend marketing reach when featured in event photography and social media posts
Printed Tablecloths
Printed tablecloths transform standard exhibition tables into branded, eye-catching display areas.
What they are:
- Fabric or stretch covers designed for trestle or exhibition tables
- Fully custom printed with logos, graphics and messaging
- Available in fitted, stretch, or loose drape styles
- Made from durable, washable materials for repeated use
Best use and where they are used:
- Exhibition and trade show stands
- Product demonstration tables
- Conference networking areas
- Pop-up promotional events and roadshows
How they help marketing and branding:
- Instantly convert plain tables into branded display points
- Create strong visual impact that attracts visitors from a distance
- Reinforce brand identity with large-scale logo visibility
- Help maintain a clean, professional stand appearance
- Conceal storage items under tables for a tidy presentation
Combined Impact at Exhibitions and Conferences
When used together, these printed items create a powerful and cohesive brand presence.
Key benefits of combining them:
- Consistent branding across staff and stand presentation
- Stronger visual impact in crowded exhibition spaces
- Improved customer trust and engagement
- Increased brand recall after the event
- More professional and organised appearance overall
Overall outcome:
- Higher visitor engagement at your stand
- More effective lead generation
- Stronger long-term brand recognition
- Better return on investment from event participation
Using personalised badges, branded lanyards, and printed tablecloths together ensures your business stands out, looks professional and communicates its brand clearly at every stage of the event experience.